Monday, September 22, 2008

What's your point of view

I love golf and I love funny advertising. So when I first saw this a while ago, it made me crack up and I regularly revisit it just for laughs. From a marketer's perspective, this is truly a great branding campaign. HSBC's global advertising campaign was positioned along the lines of how different people had different points of view, and whatever it is, HSBC understands it and will work with you to meet your financial goals.

This ad is about how different people have different golf swings. And some of them are really just too funny.

View it on youtube here

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