Tuesday, February 28, 2012

KLM Meet & Seat

KLM meet and seat allows passengers traveling on the same airline the option to share the Facebook and Linkedin details when they check-in and select a seat. This allows others who have done the same to choose who they would like to "meet" on-board (the video below shows a business meeting but in my view this might as well be a hook up) and arrange to seat next to them.

Kinda spooky but an interesting thought.

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Tuesday, February 21, 2012

Let's discuss this over a Tiger

Nice point of view and execution by Tiger Beer - "Here's to always working it out, here's to Tiger Time" - translated into multiple languages in this video.

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Intel Ultrabook™ POP-UP THEATER

This is just awesome :)

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Monday, February 20, 2012

Digital Marketing Toolkit

I've created a simple digital marketing toolkit that covers the basics of Digital Planning, Social Media, Consumer Touch-points and a guide to using basic digital/social platforms like Facebook, Twitter, YouTube, Blogs, Web Analytics and Social Listening.

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Thursday, February 16, 2012

The Greatest Speech Ever Made

From Mr Chaplin's film - The Great Dictator. The video shows the speech overlayed with visuals from modern day. Still very relevant and very inspirational.

I particularly love this line:

"You the people have the power, the power to create machines, the power to create happiness. You the people have the power to make life free and beautiful, to make this life a wonderful adventure."

That's what great ideas and the right use of technology have the power to do - create happiness and make life free and beautiful; to create opportunities, to solve problems and to make the world a better place than when we found it.

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Tuesday, February 14, 2012

TED Talk: Massive-scale online collaboration

This TED talk blew my mind on so many levels.

The evolution of Captcha to Re-Captcha and how a simple piece of technology which by itself is beneficial to the world at large (by preventing automated submissions and thus of tremendous value to CRM driven and eCommerce sites) is also used to solve a bigger challenge and digitize books. A simple idea that helps reduce wasted motion and make the world a better place.

Duolingo - The ambitious mass collaboration language translation project is a huge social win-win situation. I'm inspired by ideas and people like Luis von Ahn every day to use simple human insights and behaviors and fueling these with technology to create and manifest ideas that have the power to change the way we live.

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The Golden Voice of Love

Love (no pun intended) this idea by Kraft

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Friday, February 10, 2012

Razorbombing at work

Touch the best of British Television

An awesome campaign with a unique point of view nicely weaved into digital. This is how brands should engage in the digital space

1. Come up with a unique brand point of view
2. Identify the consumer insight
3. Give people a reason to engage
4. Weave in the right digital medium and platform

Great example of creating acts (actions), not ads. Kudos to BBC

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Saturday, February 04, 2012

Painting with a Basketball - Yao Ming Portrait

This is an interesting art project. Malaysian girl working in Shanghai paints a portrait of recently retired Chinese NBA star Yao Ming with red paint and using / bouncing a basketball.

She also did a portrait of Chinese artist Ai Weiwei using sunflower seeds - http://www.ohiseered.com/2011/11/huh-wei-wei-who.html

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