Thursday, December 01, 2011

The Last Person on Earth Who Does Not Use Online Banking

Driving online banking sign ups is something that every bank does. Transaction migration is a great way for banks to move low involvement transactions to self service channels and save costs. However, most online banking campaigns are boring and undifferentiated. This is by far the most interesting campaign done by Turkish bank Garanti to get users to start banking online.

Posted via email from The Digital Marketer

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