Sunday, November 27, 2011

Penningtons Styled To Surprise

This is an awesome AR execution at a department store. Advertising is about being able to engage consumers at the right place and right time and to shift perceptions and drive behavior or action. What digital allows is for brands to create amazing experiences along the consumer journey that will excite and delight customers and bring the brand that much closer to them.

Posted via email from The Digital Marketer

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