An old TV commercial that never got screened. But a really awesome one from Sony Xbox 360
Friday, January 28, 2011
Tuesday, January 25, 2011
Rockem Sockem - The Augmented Reality Version
This is ultra cool - Mattel and Qualcomm have joined together to bring the Rock Em' Sock Em' game to life in a whole new way with Augmented Reality.
RUN Fwd: - THE GLOBAL EKIDEN RELAY
Nike RUN Fwd is the latest campaign that rides on the Nike+ platform. Taking a queue from the ancient Japanese sport of Ekiden, a popular winter relay whereby teams run over long distances and hand over leadership with the exchange of a sash, Nikhe Run Fwd is a team relay that encourage users to form teams to run in a relay.
Another brilliant campaign that leverages on teams (along with Men vs Women and Nike City 10K Singapore vs Kuala Lumpur) by Nike that is sure to engage existing members and drive new users to the Nike+ platform
Friday, January 21, 2011
The U.S Army Social Media Handbook
Now even the U.S Army has a social media handbook. And damn it's pretty good.
Sunday, January 16, 2011
Saturday, January 08, 2011
Friday, January 07, 2011
KLM surprise
Can an airline use social media to both surprise and make a difference to their passengers' day? Of course!
Wednesday, January 05, 2011
Tuesday, January 04, 2011
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